ADEYEMI RIDWAN PHD; AKASHORO GANIYU OLALEKAN (PH.D); OKUNNU GANIU. INFLUENCE OF NEW MEDIA ON MEDIA BUYING AMONG SELECTED LAGOS-BASED ADVERTISING PRACTITIONERS. Singaporean Journal of Business Economics and Management, [S. l.], v. 4, n. 4, p. 53–65, 2015. Disponível em: https://www.singaporeanjbem.com/index.php/SJBEM/article/view/354. Acesso em: 19 apr. 2026.